Since its launch in 1997, SEL has enjoyed incredible success – achieved through second-to-none industry experience, skill and expertise.

SEL and its group companies are established as some of Australia’s leading and most recognised sport, entertainment and talent agencies.

With unrivalled experience and a comprehensive understanding of the value of sport, events and commercial rights, SEL is at the forefront of sports marketing & event management in Australia.

SEL Group Companies

Commercial sports & entertainment consultancy
Strategic rights valuation and sales – analysis benchmarking and negotiation
Activations and events
Talent management

Intellectual Property management and licensing

Social video, performance and detonation
Digital leverage campaigns
Content creation
Exclusive agency partnership with LADbible Group